|
Using Emotional Triggers in Ad Writing
by Jude Wright
Writing ads for either you own products or affiliate products is a large part of a marketing plan. You need to find the emotional "triggers" that will excite your prospects and get them to buy.
Take a good look at the product you are promoting. What does it do? What is its purpose? Now, see if you can find the emotional triggers that fit the features of the product. Those triggers are really the benefits of that product.
Here are a few of those triggers to help get your ideas flowing:
1. Become More Successful.
No one wants to be a failure, so telling them how a product can help them achieve success is a good way to promote it.
2. Avoid Loss.
Prospects need to know that they won't lose by trying the product. Using a "Guarantee" headline such as "Guaranteed to give you ______ or your money back," lets them know that if the product is not what they need, their money
will be refunded.
3. Make More Money.
Everyone wants to make more money. This one is a no-brainer!
4. Save Money.
Along with making more money, people want to save the money they already have. Tell prospects how much money they can save by using your product.
5. Save Time.
Time is money. It's a cliche, but it's true. Can your product save time in research, organization or marketing methods? If so, tell customers how.
6. Make It Easy.
The less "brain power" a person has to use to do a task the better he likes it. Tell prospective customers how "easy" a product is to use.
7. Curiosity.
Any headline or ad that makes prospects curious will be more likely to get them to click to the sales letter.
When you understand what emotional triggers will "get the click," it makes it easier to write those ads. Give prospects what they want to save time, make more money or help them gain success. Helping them find those things
will ultimately help you.
About the Author
Jude Wright has been working online for three years. She currently has six websites and and two more "in the works." Visit her most popular site at: aboutaffiliates.com for information about affiliate marketing.
Click Here to select another article from WriteBetterAds.com
Click Here to tell your friends about WriteBetterAds.com
P.S.
THE UNIVERSE DOES NOT REVEAL
IT'S SECRETS EASILY!
Yes, You will Write Better Ads using this process but it could take some time before great copy begins to happen. Speed up the process of writing profitable ad-copy using secrets the universe has already
revealed to others. Give your earning process a stronger headstart... Click Here for a list of tools you can purchase to effectively advertise and market your online business.
.
|
resize
this
page
vertically
upto
here
position
notepad
file
in
the
right
half
now
READ
and
APPLY |
Advertising is a Matter of Life and Debt !
Every Bit Of It Counts - Even Free Advertising
Got An Ad Ready?
Test Your Ads With These Free Advertising Resources:
(the free stats available here will help in fine-tuning your ad-copy)
Ablewise.com - Post 10 Free Ads
Free members are offered the facility of targeting their 10 Free Ads to 10 different
cities of their choice in upto 10 different countries. Additional free targeting based
on category and sub-category and free ad-stats based on headline counts and body
views helps evaluate ad-performance for free ad-modification and re-posting.
Click Here For This And Other Free Advtg Options
===== ===== ===== ===== ===== =====
Adlandpro - Post 3 Free Ads
Get 3 free clsfds you can Track, Edit and Renew - Every Hour, 24 Hours a Day.
Use the stats to check how your ad-copy works then Edit and Renew and Edit and...
Click Here For This And Other Free Advtg Options
===== ===== ===== ===== ===== ===== ===== ===== ===== ===== ===== =====
===== ===== ===== ===== ===== ===== ===== ===== ===== ===== ===== =====
Free Programs To Start Earning Minor Incomes.
(Use these earnings to promote your main online business)
SWFHT - Free Cash & Free Traffic
If you are starting on a zero budget this is the program to use.
The system used here will get you started earning both cash and traffic.
Use the cash to upgrade the advtg & mktg of your main online business,
Use the traffic to promote your main online business.
Click Here For This And Other Free Advtg Options
===== ===== ===== ===== ===== =====
MySearchFunds - Free Cash For Searching The Web
Every time you need to search the web do it through this program and Get Paid.
Search For What You Want, Search From Your P.C. or From Your Cell Phone Too!
Join this program on it's own or combine it with three other programs to get a surprisingly
simple yet solid online business. Use the search program to find leads and prospects for the
other programs. Your searches get you paid while they also get you leads and prospects!
Click Here For This And Other Free Advtg Options
===== ===== ===== ===== ===== ===== ===== ===== ===== ===== ===== =====
===== ===== ===== ===== ===== ===== ===== ===== ===== ===== ===== =====
Free Ad. Assessment!
Is Your Ad-copy FTC Friendly?
A subscription to BabyTalk Ezine gets you a free Ad-Copy assessment.
Webmistress Chrisoulla Nicolaou will - to the best of her considerable
knowledge - assess your ad for FTC compliance. Subscribe to her ezine
by and find the assessment link in every issue you receive
(If you can... Say Jerome sent you. Thks!)
Click Here For This And Other Free Advtg Options
===== ===== ===== ===== ===== =====
Free - Quickly Grade Your Ad- Headline!
On a scale of 1 to 100, grade your ad-headline for Intellectual, Spiritual
and Empathetic content. A rating of 40 and above should be aimed for.
Click Here For This And Other Free Advtg Options
===== ===== ===== ===== ===== ===== ===== ===== ===== ===== ===== =====
===== ===== ===== ===== ===== ===== ===== ===== ===== ===== ===== =====
Win Free Advertising.
Admistress Advertising - Win...
* Weekly Ad Valued at
$155.00,
* Weekly Advertising Package worth $460.00,
* Monthly
Advertising Package worth $744.00.
Click Here For This And Other Free Advtg Options
===== ===== ===== ===== ===== =====
Interactive
Marketing Ezine - Win
* Weekly Middle Sponsor Ad.
* 3, lucky, regular weekly free ads upgraded
to Middle Sponsor Ad every issue.
(If you can... Say Jerome sent you. Thks!)
===== ===== ===== ===== ===== ===== ===== ===== ===== ===== ===== =====
===== ===== ===== ===== ===== ===== ===== ===== ===== ===== ===== =====
Free - Online Business Ideas:
Get Ideas To Start Your Unique Online Business
Subscribe to free ezines that reveal proven case-studies of online success stories.
Use their research data to get new business ideas. Benefit from their research to
convert your ideas into profit-making ventures - without risking large financial stakes.
Subscribe FREE To 'The MarketingJournal'
Subscribe FREE To 'The MarketingTips Ezine'
Subscribe FREE To 'WebMaster Tricks'
(get solid value marketing tools in the free download section)
===== ===== ===== ===== ===== ===== ===== ===== ===== ===== ===== =====
===== ===== ===== ===== ===== ===== ===== ===== ===== ===== ===== =====
Free Advtg & Mktg Tools.
Download a free ebook with introductions, comments and links to
FREE Web-Mastering tools you will need as your online business grows.
Free web-tools like...web authoring software, ftp software, graphics software,
link checking software, cut-n-paste scripts, keyword finding software, etc.
Click Here For This And Other Bonuses.
P.S. No Name / Email Required to Download The Free Ebooks And Free Software.
===== ===== ===== ===== ===== ===== ===== ===== ===== ===== ===== =====
===== ===== ===== ===== ===== ===== ===== ===== ===== ===== ===== =====
|